Goodbye to Expiring Discounts: WOM Shakes Up the Market Again and Announces New Pricing Proposal

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  • The carrier introduced three new plans for mobile customers with permanent rates, eliminating price hikes due to the end of promotional periods after six months. In this way, users will have greater certainty and transparency regarding the final cost of their service from day one.

Santiago, July 31, 2026.– WOM announces its new commercial offering for new customers with a simple and transparent proposal that marks a shift in current contracting dynamics. The carrier launched three unique mobile plans with prices that will remain fixed over time, eliminating traditional discounts that expire after a few months and unannounced rate hikes on the bill.

With this milestone, the company reaffirms a conviction present since its inception: putting the customer at the center of every decision. Likewise, it addresses one of the primary demands of users: having clear and simple conditions from the start, without worrying about price changes at six months or surprises on the final bill.

“11 years ago, we arrived with the conviction that the industry could be different, and together with millions of people who trusted us, we helped drive important changes. But we know that the telecommunications sector still has one of the lowest trust levels in Chile, which means we still have a lot of work to do. That is why we are taking a new step by offering a simple proposal with 3 plans, 3 prices, and 3 ways to stay connected—all with benefits and no surprises. Because we believe that when things are as they should be, the real winners are the people,” said Chris Bannister, CEO of WOM.

With the new SIMPLE Plans, the carrier provides greater certainty so each customer can choose the plan that best suits their needs, without rate increases associated with the end of commercial offers and with greater transparency regarding service costs.

The new mobile offering features three SIMPLE Plans tailored to different levels of usage:

  • Plan W for $10,990 per month, with 150 GB, benefits, and discounts.
  • Plan O for $13,990 per month, with 300 GB, an additional line for $7,990, roaming with free WhatsApp, benefits and discounts, and one free installment on a new device.
  • Plan M for $18,990 per month, with unlimited GB, an additional line for $7,990, roaming in over 100 countries, benefits and discounts, two free installments on a new device, and a 10% discount on a new device.

In a context where technology moves rapidly and customers are increasingly demanding, this new way of connecting reaffirms WOM’s commitment to continuing to drive changes in the industry for the benefit of millions of people, connecting them through its more than 6,400 proprietary antennas across Chile, from Arica to Punta Arenas.